LET’S BE REAL.
Being an advisor is awesome, but sometimes, incredibly frustrating. Especially for those of us who were born somewhere between Microsoft DOS and “fake news”—we're building our businesses in a totally different environment than those before us. We live in a world where information is free, options are endless and content is king. We're competing with influencers (who get paid to post), AI and virtual assistants that claim to do our job (spoiler alert: they don't) and technology that empowers consumers to book direct (read: reduced commissions). WTF is a self-respecting agent to do? #millennialproblems 🙄
Simply put, tech has reinvented how people book travel, and instead of competing, we should be leveraging tech to make our lives easier. Our industry hasn't kept up—existing organizations have existing structure with existing staff who are quite happy with just well, existing. We’re not.
We’re a new workforce, a generation of well-connected, social media superstars, side-hustlers, digital nomads, and entrepreneurs building empires from basements (some of us quite literally). We’re AMIKOS—advisor/influencer hybrids with the skills to meet the demands of today and tomorrow. We’re coming together to disrupt a stagnant industry by finding creative solutions for today’s advisors and enhance what makes us great in the first place—our service, connections and knowledge. And, we're using our combined buying power to encourage environmental and social responsibility to improve the world around us.
By uniting those looking to innovate how we do business, we’re collecting the best ideas and testing out new products and services without being held back by the constraints of heavy overhead and existing models. Our industry is evolving fast, and we believe the best way to stay ahead of the curve is to give everyone a seat at the table.
I hope you’ll join us, friend.